Meet the Team

Neida -Founder

Neida is a single mom of a young girl named Sofia and a spoiled Maltese named Crystal. She’s a former transplant nurse who decided to take a leap of faith in 2015 and start her own handmade business on Etsy full-time. Her greatest desire is to inspire other women to face any challenge and to follow their hearts with courage and faith. She believes we all have a life purpose and wants to help other women find theirs.

Rosel -Operation Manager

Rosel is a single mom of two. She is one of the most reliant women you will ever meet. She is a true warrior! Always laughing, always joking, always positive. She truly is one of a kind human being. She joined the business in 2017 as our Operation Manager and is currently one of the artists who handmakes most of our pieces.

Gabby -Order Packer/Model

Gabby is our star model and during the holiday season, she helps us pack orders. Gabby is currently in high school and aspires to be an entrepreneur one day (yay!). She has a powerful personality with a tender heart.

Roxy- Social Media Manager

Roxy joined our team in July 2022 as our Social Media Manager. Roxy enjoys taking pictures and videos of people and products, and she can spend hours editing them.

Desirée- Content Creator

Desirée is our wonderful written content creator. She is responsible for writing our blog content and manages our email marketing.

Cassie -Photographer

Cassie is an amazing photographer and owner of Royalty photography, a photo studio based in Tampa, Florida. She is an amazing mom of 3 adorable kids. Cassie loves animals and enjoys being in nature.

Sofia -Part Time Helper

Sofia is the princess. A sweet, kind, and loving girl who loves animals and her friends. She helps mom around the studio after school. She prints orders, labels, and stock supplies. She loves sketching (she is amazing at it!!), and dreams about becoming an entrepreneur when she grows up.

Crystal -Spoiled Companion

Our baby is our companion in the studio. She's the inspiration behind our Pet Lover Collection. What she loves: sleeping with mom, walks, popcorn, going for car rides